Learning how to manage one’s team while mastering one’s authority on animals.  Just another innovative idea from some consultants seeking original concepts (which is somewhat behind the times) which will leave one with a pleasantly vague memory of an afternoon spent in the countryside.   As we know, the etymology of the word “management” goes back to the Italian, equestrian word “mannegiare” which means “to be in control of the horse”.  But, please, allow this linguistic background to remain in the semantic domain: keep horses in stables when it comes time to question the subtleties of business enterprises!

Well, without a doubt, this could be a serious mistake, a blind assertion made by someone locked into an ‘in the box’ thinking mode, an  ‘emotional cripple’ as Martin Sheen said, referring to his own son or else by Madonna, expounding on the high cost of notoriety on the human psyche.  What a pity this would be!  Emotions are often masters of Reason (Hume, 2004) (Beauchamps, 2009) and dictate the rules to whom wants to hear them and to open the way for an inquisitive mind.   As Oscar Wilde would say:   “I don’t want to be at the mercy of my emotions. I want to use them, to enjoy them and to dominate them”.  Don’t we have the emotions that we deserve? 

Patrick Chanceaulme is developing the Horse-Concept in France and has been in charge of PCH-Concepts since 2005.  He is a former professional soccer player, having been a member of the team “the Girondins” from Bordeaux. He is now a board member of a large bank in Aquitaine. When coming in contact with a horse, a person will reveal this person’s managerial skills, his frailties when in a confrontational situation and his emotional status, without devaluating his needs in the field of rational and logical thinking. Guess who informs the leader of his strengths and failings?  The animal… A horse, although unable to do math – his logical brain, the neo cortex, is much less developed than in a human brain – offers a stunning  reflection of who the person is or what he does in his managerial position.  Here is another peculiar oddity in a horse: his emotional brain – the limbic system – is highly developed, which allows the animal to connect perfectly well emotionally with humans and is able to communicate as such with them.

“A horse does not seek acceptance, does not want to serve or to manipulate. Therefore, a horse has the extraordinary faculty to project a perfect image of ourselves which helps us to reach a natural expression of authority which is something the animal needs in order to feel safe and to be able to express itself."

Patrick Chanceaulme is an expert APM.  He is working on putting the final touches on his book : "Les entraîneurs sont-ils entrainés ?"  (are the trainers well trained) which is intended for the use of club directors, sport educators as well as by sport-loving CEO.  Could trainers be emotional cripples?


Beauchamp, T. (2009). David Hume: A Dissertation on the Passions; The Natural History of Religion Critical. (OUP Oxford).

Hume, D. (2004). A Treatise of Human Nature New edition. (Dover Publications Inc.).

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